Three ways to engage, public pricing on all of them, and an honest filter on whether we're the right fit. If you're reading this page, you're probably closer to a decision than you think.
The usual reason to hide pricing is that it varies so much by client that a public number would be misleading. We think that's mostly an excuse. Our pricing varies too, but the ranges are small enough that publishing them is more useful than hiding them. If this page scares you off, we were never going to be the right fit. If it doesn't, you've already passed a filter that saves us both a first call.
Most engagements follow one of three shapes. Pick the one that fits what you're trying to do; the per-engagement detail lives on the service pages.
The honest starting point. A diagnostic engagement that produces a full audit of where you are, a prioritised roadmap of where to invest, and an explicit recommendation on whether a longer engagement with us makes sense. About half of audits lead to a Build Project. Written report, Loom walkthrough, 90-minute findings session, and 30 days of follow-up access. Payment: 50% on start, 50% on delivery.
A fixed-scope implementation project that takes one area from audit findings to working infrastructure. AEO Build, Content Hub Build, RevOps Build, AI Operations Build, or Technical SEO Build. Written scope document mutually agreed before work begins. Fixed price for the scope; scope expansions priced at standard rates and agreed in writing. Payment: 30/30/40 across start, midpoint, delivery.
Foundation (£5,000/mo) is ~40 hours of senior time. Integrated (£14,000/mo) is ~75 hours. Partner (£22,000/mo) is ~120 hours with weekly strategy sessions.
Pricing varies by scope. Ranges above are starting points, not rate cards. The full per-engagement breakdown lives on the service page that matches your focus area.
Good fit
Not a fit
No prep required. We ask what you're trying to solve, you ask whatever you want to ask, we either see a fit or we don't. No deck, no sales pitch. If there's a fit, we schedule the next call. If there isn't, we'll say so clearly and usually suggest somewhere else to look.
A more detailed working session with whoever owns the problem on your side. We surface context, constraints, and what good looks like. By the end, we have enough to write a proposal.
A written document outlining what we'd do, how long it would take, what it would cost, and what we'd expect from you. Specific, not vague. Typically 3-6 pages.
On signing, we set up shared workspaces, book recurring check-ins, and start first deliverables. Build Projects and retainers are front-loaded with discovery and setup.
Weekly written updates, fortnightly video calls, full transparency on what's being done and why. You always know what we're working on.
We'd rather run an audit first. Pilots without diagnosis usually fail, because we're working on the wrong thing. The audit is the diagnosis. If you're confident you know exactly what you need built, we can sometimes skip the audit and go straight to a Build Project, but we'll push back if we think we're solving the wrong problem.
Almost always with. Our best engagements are with teams that have an in-house marketing lead who owns the strategic decisions and uses us as a senior execution partner. We don't replace in-house marketing, we extend it.
Scope changes get written into a change order. Small changes (half a day or less) we absorb. Larger changes get priced at standard rates and agreed in writing before we do the work. No surprise invoices.
Depends entirely on what we're measuring. AEO citations start appearing in 4-8 weeks. Meaningful AI search visibility compounds over 6-18 months. RevOps changes show up faster, usually within 30 days of launch. If you need leads in 30 days, we're not the right fit and paid outbound is a better bet.
Yes. Our clients are UK, European, and occasionally US. We're fully remote: Robin's in Barcombe, Katie's in Worthing, Jon's in Barcelona. Time zone overlap matters more than geography.
The three of us. Occasionally we bring in long-standing freelancers for specialist writing or design, always briefed and edited by the team. We don't outsource to offshore content farms, we don't use generic AI first drafts, and we don't assign junior account managers. The people you meet in the pitch are the people in your Slack in week twelve.
Yes, usually mutual NDAs before the scoping conversation if you'd prefer. Our standard mutual NDA template is available on request.
Tell us what you're trying to fix, and we'll tell you honestly whether we're the right fit, which engagement shape would work, or whether you should be looking somewhere else.